Economic Background of Tesco Case Study Example | Topics and Well Written Essays - 1500 words

Economic Background of Tesco - Case Study Example As a group its turnover is 28 billion per year and even as a leader it continues to build market share because of its winning strategy.( Corporate Watch, 2004). In this paper we aim to get an insight into Tesco's economic strategy and analyse the different problems it currently faces and might encounter in the future. We also aim to present plausible solutions to tackle the stated problems. Tesco has an insatiable appetite for space, and relentlessly pursues the best new sites. When it comes to just number of stores and locations, Tesco leaves its rivals standing. In the 1960s, Tesco was buying up literally hundreds of grocery stores and small grocery chains around the country. It introduced 'Home 'n' Wear' departments into larger stores to carry higher-margin non-food merchandise, including clothing and household items, and opened its first 40,000ft 'superstore' in Crawley, Sussex. In 2002, it stunned experts and the competition by buying T&S, a chain of 850 convenience stores across the country. The deal doubled the group's store count in the UK at a stroke. The scale of it allowed them to capture quite an increase in market share, and they really caught the rest of the industry off guard. Learning from its past mistakes, Tesco diversified its level of products and prices to appeal to all income brackets in the same store. Tesco offers three distinct ranges of own-brand products, from Value to Finest, priced to attract all types of shoppers to its stores. Therefore in spite of its humble beginnings as a 'thrifty' store, Tesco now has more upmarket customers than M&S and Waitrose put together attracting 15 million customers per week to its stores comprising of the high and low income customer segments. Investing in Growth, Diversification and Expansion-Thinking Big: Tesco has multiplied its power and standing by reaching far and wide both in terms of diversification and expansion in terms of products and locations. It has expanded its grocery retailing at home in UK by finding innovative and energetic in finding ways to expand, such as making a large-scale move into the convenience-store sector, which the major supermarket chains have traditionally shunned. Tesco has found stunning success in its diversification to non-food business. In 1974, in a deal with Esso, Tesco began to open petrol stations on the grounds of its superstores. The idea was successful and by 1991 Tesco was the country's largest independent petrol retailer: it now accounts for 12.5% of all petrol sold in the UK. (Corporate Watch,2004).By late 2004 it was widely regarded as a major competitive threat to traditional high street chains in many sectors, from clothing to consumer electronics to health and beauty to media products. Tesco sells an expanding range of own-brand non- food products, including non-food Value and Finest ranges. Tesco has pioneered the concept of retail services. Tesco has taken the lead in its sector in

Remote Document Vault OCD (Operational Concept Document) Essay

Remote Document Vault OCD (Operational Concept Document) - Essay Example Even though there are existing document vaults that are used in various enterprise architectures, the core essence of this project was to bring on a new dimension of source code repository architecture document that is founded on the principles of remote sensing. As far uses are concerned, the remote document vault is built on a principle of user friendliness and easy interactivity. This means that the component features and technical dimensions of the system are made in such a way that one would not have to be technologically inclined to use the system. The rationale for doing this was to ensure that the architecture fits into as many enterprises as possible, where the need to use basic text files is not the sole prerogative of a reserved few within the enterprise. The structure of the remote document vault is designed as a cyclical framework that makes the exchange of data between users and the remote source a constant process. Within the process, there is constant insertion and ex traction of files to and from the remote with Windows Communication Foundation (WCF) serving as the vault server. Among the critical issues that the project addresses are performance issues, test server issues, data transfer security issues, and test result log issues. Introduction Document management is fast becoming a phenomenon with modern operational concept document (OCD). ... igation of this research work is therefore aimed at the development f Document Vault, which works from a client and server interfaces (Ambrose, 1998). The Document Vault shall be operational based on a remote tracking system, giving way for the core provision of operational concept document and document management system to be covered. In effect, a remote document vault will be needed to quicken the process of documentation within the enterprise by enabling insertion and extraction of text files to a remote location. In enterprises with such remote document vault OCD, it has been noticed that a twofold merit of processing and storage are all taken care of. What is more, text files that are stored within the remote system can easily display information about their properties and relationship with other files on the system. Indeed as this happens, it is certain that decision making on the text files will be easier and enhanced (Barber and Delwyn, 2001). This is where it is said that re mote document vault brings about efficiency as it enables architecture users to have more done within very short time frame. There are key organization principles and key architectural ideas that shall be incorporated in the remote document vault creation. First and foremost, there shall be a purpose to consider the impact of specific uses on design. This is meant to mean that there shall be different uses to be tested for a single design of the document vault. For the test of results, each specific use shall be critically tested for each design before making decisive choice for an approved design. Specifically, there is also expected to be document parent-child relationships where various software specification documents (SSD) shall be used as a child. Meanwhile, this software

Major Reflective Essay Example for Free

Major Reflective Essay I am currently pursuing a Bachelor of Science degree in the study of Business, Management and Economics concentrated in Accounting at Empire State College. I work full-time as private nurse assistance due to my present job. If I condense all my assumptions and expectations for the time being, I could say that my nearest and primary goal is to earn the degree and be a recognized expert in my chosen field. Here is how I narrated my goals in my previous paper; I have enrolled at the degree course with an aim to achieve my goals in the near future, to be well educated and knowledgeable in many areas, to restore my confidence to continue learning throughout my life, to open my own business preparing taxes in the next five years or be a controller of a company, and build a degree that will qualify me for many job opportunities, to increase my skills and broaden my abilities towards my future, to learn a variety of skills and techniques to help others as well, to work with people, as I enjoy working with them, and set a great example for my daughter which I had right after high school. I want my daughter to know that a college education is important to get what you want in life. As I advanced in my readings I realized that the list of my goals is huge, very obscure and not regulated. I repeated my goals in paraphrased sentences when I spoke about learning and development, I had contradicting concepts when I mentioned about opening my own business and still being qualified for many job opportunities, I related enjoyment with working with people, and I allocated very small portion to my daughter, again, linking my care towards her to my learning and hard working experience. I am undergoing serious reflections while grouping and formulating my goals into four sections; learning, working, family and social life. In my previous statements I had only learning and working in my mind, the words â€Å"family† and â€Å"social life† were uttered, but meant â€Å"working† and â€Å"learning†. At this stage I put the first three are on the same level, and still downgrade â€Å"social life†. I experienced a significant breakthrough during my readings on time management, correlations of work and social life, division of life between career and family. First of all the studies I read, the facts and figures from the history, the revolution in gender concept helped me to view the human life from a wide range of angels. (Kalleberg 2004) What does career mean for people? Is it for the well being of the family, or for the self? What is the secret of simple human happiness; in career advancement, learning, discovery, or love and warmth in the family? (Harvard Business School Press 2000)Those were the questions that I rose while reading information about increasing workload and learning needs, and decreasing marriage and birth rates in our society. The current economy rapidly changes, and this is the reason I wanted to be qualified in many job qualifications, which is practically extremely difficult. The background of this behavior is the insecurity in my future life. Shift of age groups in management greatly concerns me when I am doing a long term planning. Although I am open for learning, I can hardly imagine how I can accommodate myself in the employment market when I am over 40 and less capable of acquiring new knowledge and new skills. (Kalleberg 2004) I realized that my choices should be very limited and meet my learning and working expectations and abilities. I have to consider my career plans in the background of my social and family life. I should have in mind that in a few years I will have to reshape my routine day to day tasks in order to be physically more available for my daughter when she steps the path of learning and self-development. She will not be able to take my best example in learning and working, as she will not see me in the learning and working atmosphere, but will have an evening mother, tired and eager to get rid of her questions as soon as possible. The two time management exercises greatly helped me to experience extension of time (clock time) and full satisfaction after completing a task (event time). (Levine 1998) I am more likely to use the event time, but clock time is essential for the busy life I have already chosen. Although, it doesn’t mean I will not enjoy my weekends beyond any time. My ideal concept of life will be to master using the three categories in different circumstances, or even bind them all together and experience beyond-time feeling during 15 min. coffee breaks. I got very concerned when I assumed that I have put my family and individual values aside. I realized that in order to develop my long term plans I have to study other sides of human nature as well; how the endless working and learning atmosphere may influence on my physical and mental health, what personal problems may arise in my life, and how it my affect on my socialization skills. And finally, how the short and long term planning can be best practiced to contribute to a creation of self reliant and happy old age life? I feel the need to explore human nature and life stories, and get skills on how to save time for things that are more valuable for me. The final conclusion I had from this course is that I have to consider investing time as if I invest money. Investment in my professional development should have tangible outcomes in securing a dignified life for me and my family. This vision should guide me in any minor and major task I take over. Bibliography Harvard Business School Press. Harvard Business Review on Work and Life Balance . Perseus Distribution Services, 2000. Kalleberg, Cynthia Epstein and Arne. Fighting For Time. Russell Sage Foundation Publications , 2004. Levine, Robert V. A Geography of Time. Basic Books, 1998.

How Come Hybrid Car Is Used In Malaysia Marketing Essay

How Come Hybrid Car Is Used In Malaysia Marketing Essay Introduction Hybrid car is all the rage nowadays, but lots have mistaken the hybrid for a solar car or an electric car. By definition, a hybrid car is an automobile that have one or more power source, for example an electric motor, battery and fuel cells [1]. To many surprise, the Hybrid car technologies was developed during the 1900s .In fact, the first working hybrid car used a petrol engine, to power the rotation of the dynamo at a constant speed, to charged up the accumulators. It was created by Ferdinand Porsche, the founder of Porsche [2]. Before the increase of the global fuel price [3], hybrid car is just one of the cars that are displayed during auto show as the car of the future. The demand grows and like a snowball effect in conjunction of the increase of awareness in Malaysian society on preserving the environment with the Go green campaign [4]. In the modern hybrid, it is the combination of a conventional  internal combustion engine  (ICE)  propulsion system and an  electric  propulsion system. To enhance it further, electric powertrain is added to increase efficiency, other efficiency-improving technologies which is added is the  regenerative braking, where the vehicles kinetic energy is converted into electric energy to recharge the battery, unlike conventional brakes that waste it as it dissipate heat. Some other hybrid technology uses their internal combustion engine as a motor generator to generate electricity by spinning an  electrical generator [5]. This process has two functions which are to power the car or recharge their batteries. Many hybrids have a similarities which is the start-stop system. The ICE is shut down during idle condition and restart again when the hybrid is moving reduce idle emissions  by  shutting down  the  ICE  at  idle  and restarting it when needed, thus this will produce less emission compared to the normal gasoline powered car. A hybrid-electric produces less emission from its  ICE  than a comparably-sized gasoline car. In other words, it increase efficiency and consume less fuel. Types of Hybrid Car There are 4 terms that are used to describe Hybrid cars: Full hybrid It is also known as a strong hybrid. It is a versatile vehicle that can run with either the engine, or just the batteries, or even the combination of both. For example the Hybrid Synergy Drive by  Toyota Prius,  Ford Escape Hybrid, and  Ford Fusion Hybrid  are cars that are using this technology. However there are downsides to it, as these cars can run on battery power alone thus it need a high capacity battery [6]. Thanks to advance technology, the full hybrid havs a function that allow user more option in choosing the power source of the car, either via the electrical power or mechanical. Mild hybrid It is also known as a hollow hybrid. Different to the full hybrid, a mild hybrid require both electrical and mechanical engine as the electrical power source cant sustain enough energy to power the vehicle. It only features some of the technology of the full hybrid for example greater fuel efficiency. A mild hybrid can be metaphoric describe as conventional vehicle with the start-stop system [7]. Power assist hybrids   The main working mechanism is the ICE. The ICE is used as a primary power source, to increase the torque of the electrical motor that is connected to the powertrain. The electric motor is located in between the engine and transmission, which operates during the engine turned over and also when the driver accelerates [8]. Plug-in hybrid It is a hybrid electric vehicle with  rechargeable batteries. The battery can be recharge when connected to an external power source. A plug in hybrid also share similar characteristic as other hybrids [9]. It has more electrical capacity compared to a mild hybrid and uses combustion engine as a spare when the batteries are out. How Hybrid Cars Work When you get into a hybrid car, youll definitely feel shock and at the same time impress on the quietness of the cars engine. The two most popular hybrid cars (Toyota and Ford) use the technology called internal combustion engine (ICE) [10]. ICE will start operating when the car is started and then it will shut down once the car is warmed up. This process only takes a short period of time. When the ICE is off, the car will operate using the electric motor. The amount of power to draw from ICE and pull from the cars electric motor depends mainly on how fast is the driving speed. The cars computer is in charge of determining this. The cars dashboard will show the driver when is the electric assist is working. Hybrid cars are classified into various types. They are the parallel hybrid such as Ford Escape Hybrid, mid parallel hybrid such as Honda Insight and power-split series-parallel hybrid such as Toyota Prius [10]. There are also Plug-in hybrid electrical vehicle such as Chevrolet Volt and also Fuel cell, electric hybrid such as Chevrolet Equinox [11]. All of these use different types of technology to achieve the same motive which is to be an environmental friendly vehicle. There are 5 main steps taken to achieve hybridization [12]. Firstly, the idle-off capability which acts like a switch of a refrigerator. This switch will automatically turn off when the refrigerators door is closed. By using the same concept, this feature will off the vehicles gasoline engine when the car is in static [11,12 ]. With this, no fuel will be consumed. This feature will also turn on the engine using a very short interval of time when the car is about to move. However, this process consumes large amount of power if compare with conventional vehicles. Secondly, the regenerative braking which uses the electric motor to stop the car. During this process, the electric motor acts as a generator [11,12]. It recovers part of the kinetic energy generated when the car is moving convert them into electric energy. This electric energy is stored in the battery so that it can later be use to slow down or even stop the car. This method comes with few disadvantages which are the vehicle must have a large electric motor which operates with high voltage so that it can capture the breaking energy efficiently and a large battery pack is needed to store the energy. However, this method can help to reduce the consumption of fuel of the vehicle. Thirdly, the power assist and engine downsizing method which truly fulfills the definition of hybrid vehicle [11, 12]. The general definition of hybrid vehicle is is a vehicle that uses two or more distinct power sources to move the vehicle. Hybrid vehicle uses electric motor and gasoline engine to move [15]. This method actually reduces the gasoline engine demands. Because of this, a smaller size engine can be used and at the same time producing the same outcome as the normal size engine [13]. The fourth method is the electric-only-drive technology which let the vehicle move using solely the electric motor and battery pack [12]. With this, the electric side of the dual system can be fully utilized. This is the main reason why the hybrid vehicle can be operated in such low noise condition. This method is launched during low speed and the starting of the engine. Once the car reaches high speed, the engine will take over. Lastly is the extended battery-electric range which is also the final level of hybridization [12, 14]. This is a method where the motors capacity is extended by recharging its battery using a clean energy grid such as plug in. With this method it is possible for the vehicle to operate by using only the battery-electric up to 30 to 100 km. this is definitely a greener method. This methods performance plainly depends on how often the owner plugs in. Above are the brief explanations of the operation of hybrid vehicle. Overall, hybrid technology is definitely a more environmental friendly technology [16]. How come hybrid car is hardly used in Malaysia The Hybrids, a car that consume a tiny bit of fuel and uses both battery and fossil fuel as power source, with an everlasting battery, seems to be very attractive as gasoline prices shoot up past RM10.00 a gallon mark. The hybrid produce less harmful carbon gas thus it pollute less with 2 power source it also consume less fuel, thus it gives us the feel good factor. But is it just too good to be true if sense if you are simply trying to save money? Not yet. [17] However the Hybrids have a misconception that it is the way to save fuel, in fact its the opposite. It is likely that we could never get back our investment in the hybrid even if compared it with a SUV with high fuel consumption rate. Currently, is cheaper to get a smaller car rather than the hybrid at a high price. People have been reluctant to buy hybrid, especially because there are few reasons that show how much the new technologies will cost in the long run which are servicing, battery life, etc. [18] In addition, the higher purchase price really does scare many people off. If you were to compare a Toyota Corolla with a Toyota Prius, for example, some interesting figures come to light. The difference in price between the cars is nearly RM 19  707.79. You can fill a lot of petrol for that kind of money. But how does the difference work out? There are reasons why hybrid cars are expensive. The Toyota Prius has become the trademark or a symbolic car for those who are very passionate about preserving the environment. They willing to go the extra mile or in this case pay the extra dollar to prove how concern they are towards the environment. Unfortunately, if we view it in a more detail manner, the Prius is one of the main culprit of pollution the in United State. The pollution cause by a Prius is greater than a Hummer, a vehicle that most Prius owner sees as the devil. Before judging the hybrid and entering its dark side, we must understand the working mechanism of the hybrid. Thus we take Toyota Prius for example as it is the best selling hybrid car in the market. The Prius is powered by two engines: a standard 76 horsepower, 1.5-liter gas engine that is used in average conventional car and a battery- powered engine that produces and output of 67 horsepower and a 295ft/lbs of torque, below 2000 revolutions per minute. The Toyota Synergy Drive system, the system which is installed in Toyotas hybrid to regulate its start-stop system, propels the car from idle up to 50km/h. It produce less efficiency as more energy are consume to get a car moving from idle position rather than a moving car as inertia plays a major role. Thus the start-stop system requires more fossil fuel to be burned. Another feature of the Prius is the rechargeable battery, which is recharge when break is applied and when the car is running above 50km/h as it would switch to fossil fuel power source. Thus it seems to be an ideal efficient car, right? [18] Sadly no if we put the building process of a Prius under the microscope, we can say that it would bring more harm than the Hummer. This is because the main component in the battery pack of the Prius is made of nickel, which will cost 3 times more damage than a Hummer towards the environment. The nickel plant in Ontario, Canada is dubbed as the dead zone as it damages all the environment surrounding it. The plant is located miles away from civilization as it is hazardous to living thing due to the emission of sulfur dioxide. Sadly, Toyota acquire 1000 ton of nickel from the plant to generate the battery pack for its Prius. The acid rain around Sudbury was so bad it destroyed all the plants and the soil slid down off the hillside, said Canadian Greenpeace energy-coordinator David Martin during an interview with Mail, a British-based newspaper. However, there are more bad news as the nickel from the plant in Canada are shipped to its refinery across Europe and to China to transform the nickel into nickel foam , and finally end up in Japan, to complete its transition into a battery. This transatlantic journey across the world would defy the Prius label as an environmental friendly car as the production of its battery itself brings more harm than producing a conventional car. [18] Through a study by CNW Marketing called Dust to Dust, find that the total combined energy is taken from all the material to build the car and its expected lifetime. The Prius costs an average of RM5.20 per kilometer for driven over a lifetime of 150,000 kilometer which is the expected lifetime of a hybrid. This is compared to the Hummer, the Prius nemesis that only cost Rm 3.11 per kilometer with expected lifetime of 450,000 kilometer. This means that the Hummer is 3 times for efficient than the Prius. [18] The government role and public awareness The government plays a major role in shaping up the nation according to famous Chinese philosopher Confucius. Malaysia is heading towards being a developed nation by the year 2020, thus a lot of policies are been implemented inline of our nations goal to be a develop country in our own mould, without regarding the peoples interest at heart. One of the main government policies is the National Green Technology Policy . The aim for this policy is to tackle the current global warming issues by lessens the carbon emission without neglecting development and preserving the ecosystem [19]. This is in line with United Nation Climate Change Conference where Malaysia pledges to cut down carbon emission by 40 % [20]. This afford by the government have a domino effect on the public, thus creating a greater awareness in the country. This is further justified by various campaigns being launch nationwide to further educate and also implement the policy. One of the active campaign that was launch is the No plastic bag day that been launch by the Penang and Selangor state government [21]. By this policy, consumers are charge 20 cent for each plastic bag on every Saturday. This shows that even government with different political agenda could come together and agree that it is important to create awareness in this country. Cooperate giant like McDonalds too doing their part in the No plastic bag day [22]. With government policy implemented, and the increase of awareness among Malaysian on the importance of preserving the environment, the future looks good for hybrid cars. Although hybrid technology is not new and the initial response from Malaysian on hybrid car have been slow [23]. This is mainly due to high price of the car according a survey conducted by Bernama [24]. However, this problem has been eradicated during the 2009 national budget [25]. With the decrease of 100% on imported tax and 50 % on excite duty on hybrid cars [25]. This certainly would play a significant role in slashing the price of a hybrid to make it more affordable and at the same time it would create more alternative for drivers as the prices of the a hybrid car are now more competitive with the usual conventional fossil fuel powered car. To add to this effort, local automaker, Proton has announced its plan to move into hybrid technology. Proton is going to launch its concept of a hybrid car with enhancement b y its subsidiary Lotus, a t the Geneva Motorshow [26], highlighted their seriousness in developing hybrid car. This would translate to brighter future for hybrid car in the country. Conclusion It is up for debate if the hybrid will bring more harm [18] or will bring good [19] to mankind. The future of hybrid in our country however is looking good, although currently only one type of hybrid is on the market, the Honda Civic hybrid [30]. It will certainly gain momentum in a matter of time, as the younger generations are more environmental conscious, with their participation on environmental awareness activities like the No Plastic bag day [22]. It is a very encouraging trend, and hopefully the younger generation would implement it permanently rather than just a trend. This is important as the younger generations today are more involve in shaping up their future. Although the current price of the hybrid is out of the question for a peanut size salary of a fresh graduate, but the potential of a more affordable hybrid could be realize with the cooperation of the ASEAN government in implementing the AFTA (ASEAN free trade agreement) which could see the price of cars soaring down, especially the leading manufacturer of hybrid, Toyota is based in Thailand. Despite this, we also should not forgetting the effort made by our own local car manufacturer, Proton, who are currently developing their own hybrid with their subsidiary Lotus [26]. With the potential customers, the young one and also the old generation who are currently riding the wave of environmental awareness, are eager to get their hand on their own hybrid, and the relentless effort by local and international carmaker to further enhance the hybrid, adding to the fact of the government effort to promote and cutting the red tape for a greener Malaysia. It is a simple matter of a supply and demand. Thus, there are only one way for the future of hybrid cars in Malaysia, which is up. Analysis on Survey The survey we have conducted on the Future of hybrid car in Malaysia at http://www. surveymonkey.com/s/3YWCM3P. We have set 8 questions for the survey, with 4 of the questions are multiple choice, 2 rating based questions and 2 dialog/feedback type of questions. From the 18 respondent we received, it paints a clear picture of how the future of the hybrid car is looking for our country. Which of these are hybrid car? From the outcomes of this survey, it can be conclude that most Malaysian know what is hybrid car in general, with 77.8% of them know the Toyota Prius is one of the top selling hybrid in the market. With this, we can deduct that most Malaysian actually has the knowledge of the hybrid car model in the market. Honda Jazz hybrid will only be launched this coming autumn in Japan (in the range from October to November) [27]. Honda decided to launch this Jazz Hybrid is because of the high fuel demand by the consumers. Is there any difference between a hybrid car and an electric car? From the data collected above, we found that the public are aware of the difference between a hybrid and an electric car, although there are a lot of misconception that both a hybrid and an electric car is similar, but it does not affect our respondent who majority agree there are difference between a hybrid and an electric car with 88.9% of them agrees. Actually, both the electric car and hybrid car uses the technology that aim to decrease the fuel consumption. The main difference between electric car and hybrid car is that the electric car is 100% electric whereas the hybrid car uses both fuel and electric power to operate. The distance that can be travelled by an electric car totally depends on the amount of time that the car is plugged in and charged. This has limit the distance that can be travelled by the electric car. On the other hand, hybrid car can definitely travel a farther distance due to the gasoline power [28]. In your opinion, why are hybrid car still rare on the road in Malaysia? It seems that price is the main barrier, for the lack of hybrid cars in the country. Factors like high imported taxes play a role to make the hybrid car less affordable to the general public. For example a Prius cost almost the price of a Toyota Camry. Thus those who could afford it would rather opt for a more luxurious car. Other major factor is the lack of expertise in the country for maintenance of the car. A conventional car could be sent to an average workshop for maintenance, but a hybrid with its complex system, only authorized dealer could fix any problem that could occur. In other words it would increase the cost for drivers. It is indeed that the price of a hybrid car is much more expensive than a conventional car. As an example, conventional Honda Civic 1.8 costs around RM113k [29] whereas the hybrid type costs around RM130k [30]. This shows a difference of RM17k in price. This is why the price gives the deepest impact in why consumers choose to drive a conventional car. Do you think hybrid car could reduce the carbon emission? From the result, we realized that most people are also aware of the impact a hybrid car on the environment with 88.9% of them agree it could curb the carbon emission, and the advantage of the hybrid as we quote from the survey A hybrid would reduce fossil fuel consumption thus saving the environment. But the main drawback is the price of the fuel. It is obvious that hybrid car has the ability to reduce the carbon emission. This also depends on the car model. A Toyota Prius only emits 104g/km carbon dioxide which is a 55% reduction compare with a conventional car of the same class [31]. If the price of a hybrid car is as expensive as an ordinary car, would you consider it? In question 3, we found out that the main drawback of the hybrid car is the price. From the result of this question, the answer in question 3 is justified. It is shown that 61.1% of people would definitely switch to a hybrid car if its price is affordable. However, there are people who still want to stick with the conventional car. I believe that this group of people would prefer a more powerful car. So far, hybrid car model is still the family car type. It is less possible to drive a hybrid car and have the thrill of speeding or dragging at the same time. The main purpose of hybrid car is to be more environmental friendly. Excessive speeding would lead to high carbon emission. Because of this, the chance of having a high cubic centimeter (cc) hybrid car model is lesser. How well do you know about hybrid car? From the result obtained, it is obvious that most people have brief idea on hybrid car. This is a very good start for Malaysian to consider driving a hybrid car. However, there are still a small group of people do not have any idea on hybrid car. This problem can be solved if the car manufacturers promote hybrid car more frequently. We believe that if there are more people aware of the advantages of driving a hybrid car, the future of hybrid car in Malaysia would be brighter. Do you know any advantage of the hybrid compare to a normal fossil fuel car? 1. not very clear 2. Petrol consumption is better 3. it can save fuel when the the rpm is under some certain standards i guess 4. It use less fuel (better utilization of petrol) 5. It reduces consumption of fossil fuel, thus saving the environment 6. save fuel!!bla blabla bla 7. it will helps to green the earth 8. Yes, Its more environment-friendly. 9. Less carbon dioxide emission 10. less CO2 The above are the responds given by the public. Most of them agree that the hybrid the hybrid have an advantage over the conventional car. From their feedback, we can conclude that hybrid cars would help in conserving the environment, as it consume less petrol, emit less harmful carbon gases, and it would create a greater fuel efficiency, as the car could be powered via electric source too, lowering the dependency on fossil fuel. Is Hybrid car a way forward to our future? please state reasons 1. less pollution 2. Yes,bcos its a treb 3. Of cos. It indicates we can slowly not using fuel in transportation 4. Yes. It saves the environment 5. No, if possible, people should work towards full-electronic battery powered cars because if you want to save the environment, why do it halfheartedly. 6. mayb,definitely 7. Yes. To avoid global warming. 8. Yes. We should preserve our environment for the future. 9. Yes. new technologies 10. yes.. petrol is expensive Majority of our respondent would agree that the hybrid is the car of the future, although a few minorities are still skeptical about it. Their concern is the hybrid still needs the dependence on fossil fuel. Their preference is to create a full electric power car and also a few concerns about the chemical content inside the batteries used in the hybrid [18]. On a brighter note, the majority are ecstatic and optimistic that the hybrid could play a role in preserving our future. They site that is a way to contribute to avoid global warming and to have greater fuel efficiency as the price of fuel is expensive. References Retrieved on 29 March 2010 from http://dictionary.reference.com/browse/hybrid+car Retrieved on 29 March 2010 from http://www.hybrid-cars-guide.com/hybrid-car-background.html Retrieved on 29 March 2010 from http://thestar.com.my/metro/story.asp?file=/2009/7/31/central/4424155sec=central Retrieved from on 29 March 2010 http://thestar.com.my/news/story.asp?file=/2009/8/29/merdeka/4582456sec=merdeka Retrieved from on 29 March 2010 http://en.wikipedia.org/wiki/Hybrid_car Retrieved on 29 March 2010 from http://www.fueleconomy.gov/feg/hybridAnimation/fullhybrid/fullhybridoverview.html Retrieved on 29 March 2010 from http://en.wikipedia.org/wiki/Mild_hybrid Retrieved on 29 March 2010 from http://www.hybridcenter.org/hybrid-center-how-hybrid-cars-work-under-the-hood.html Retrieved on 29 March 2010 from http://www.calcars.org/vehicles.html Retrieved on 3rd April 2010 from http://en.wikipedia.org/wiki/Hybrid_electric_vehicle Retrieved on 3rd April 2010 from http://www.eartheasy.com/live_hybrid_cars.htm Retrieved on 3rd April 2010 from http://www.hybridcenter.org/hybrid-center-how-hybrid-cars-work-under-the- hood.html Retrieved on 3rd April 2010 from http://auto.howstuffworks.com/hybrid-car3.htm Retrieved on 3rd April 2010 from http://auto.howstuffworks.com/hybrid-car1.htm Retrieved on 3rd April 2010 from http://auto.howstuffworks.com/hybrid-car2.htm Retrieved on 3rd April 2010 from http://www.free-engineering.com/road-hybridwork.htm Des Toups. (2006). Hybrid cars: Do they make sense for you? Moneycentral. Retrieved from http://moneycentral.msn.com Hermie. (2009, 9 July). Hybrids- A DANGER to the environment! Ecomoder. Retrieved from http://ecomodder.com/forum Retrieved on 8th April 2010 from http://www.csr-malaysia.org/news/malaysia/opportunities-new-green-businesses-20090724244/ Retrieved on 8th April 2010 from http://thestar.com.my/news/story.asp?file=/2010/1/24/focus/5423934sec=focus. Retrieved on 8th April 2010 from http://thestar.com.my/news/story.asp?file=/2010/2/12/nation/5666253sec=nation Retrieved from http://thestar.com.my/news/story.asp?file=/2010/4/8/nation/6010041sec=nation on 8th April 2010 Retrieved on 9th April 2010 from http://biz.thestar.com.my/news/story.asp?file=/2008/9/8/business/1952401sec=business Retrieved on 9th April 2010 from http://kereta.info/why-hybrid-cars-are-getting-lukewarm-respone-in-malaysia/ Retrieved on 9th April 2010 from http://thestar.com.my/news/story.asp?file=/2008/8/29/budget2009/20080829161149sec=budget2009. Retrieved on 9th April 2010 from http://biz.thestar.com.my/news/story.asp?file=/2010/3/2/business/5775010sec=business Retrieved on 9th April 2010 from http://www.post1.net/lowem/entry/2010_honda_cr_z_hybrid_2010_honda_fit_jazz hybrid_models_confirmed Retrieved on 9th April 2010 from http://www.wisegeek.com/what-is-the-difference-between-electric-cars-and-hybrid-cars.htm Retrieved from http://www.carstandard.com/blog/84/malaysia-car-price-list.html on 9th April 2010 Retrieved on 9th April 2010 from http://paultan.org/2009/02/10/honda-civic-hybrid-gets-new-price-rm-129980/ Retrieved on 9th April 2010 from http://greenliving.lovetoknow.com/Hybrid_Vehicle_Emissions R Afroz et al., 2005, Willingness to Pay for Air Quality Improvements in Klang Valley Malaysia, American Journal of Environmental Sciences, vol 1 (3), pp. 194-201

Sanchez Essay -- essays research papers

The short story "Sanchez," written by Richard Dokey, is a story about Juan Sanchez and his family. "Sanchez" is told in many different settings, which are all unique and represent various feelings that Dokey portrays to his readers. The settings are described realistically; they affect Juan and Jesus in personal ways. The settings vary from a small village in Mexico to the Sierra Nevada in California. At first the story is set in Stockton in the San Joaquin Valley. Jesus, Juan's son, got his first job in a cannery called Flotill. Stockton is shown to be a working town where Juan had lived before. To Jesus, Stockton is his future and his hopes are large enough to shield him from the "skid row" section of town. Jesus was to live in a cheap hotel while he worked in the cannery. The hotel was described as stained, soiled, and smelly (151). Jesus is proud of his room and his job, but Juan only sees them as disappointing. Stockton, for Juan, brings back memories of hard work and time away from his wife, La Belleza. La Belleza was the prime focus of Juan's life and if he was away from her, he definitely wasn't happy; this is why Juan has bad feelings for Stockton. From the hotel, we, as readers, are taken through the town of Stockton. There are torn buildings and rubble all over the place. A "warm and dirty" pool hall was Jesus' "entertainment" (152). This smoky pool hall was recreation for Jesu... Sanchez Essay -- essays research papers The short story "Sanchez," written by Richard Dokey, is a story about Juan Sanchez and his family. "Sanchez" is told in many different settings, which are all unique and represent various feelings that Dokey portrays to his readers. The settings are described realistically; they affect Juan and Jesus in personal ways. The settings vary from a small village in Mexico to the Sierra Nevada in California. At first the story is set in Stockton in the San Joaquin Valley. Jesus, Juan's son, got his first job in a cannery called Flotill. Stockton is shown to be a working town where Juan had lived before. To Jesus, Stockton is his future and his hopes are large enough to shield him from the "skid row" section of town. Jesus was to live in a cheap hotel while he worked in the cannery. The hotel was described as stained, soiled, and smelly (151). Jesus is proud of his room and his job, but Juan only sees them as disappointing. Stockton, for Juan, brings back memories of hard work and time away from his wife, La Belleza. La Belleza was the prime focus of Juan's life and if he was away from her, he definitely wasn't happy; this is why Juan has bad feelings for Stockton. From the hotel, we, as readers, are taken through the town of Stockton. There are torn buildings and rubble all over the place. A "warm and dirty" pool hall was Jesus' "entertainment" (152). This smoky pool hall was recreation for Jesu...

What Is Fascism And Why Does It Emerge? :: essays research papers

What is Fascism and Why does it Emerge? The purpose of this essay is to explain what fascism is and why it emerges. Fascism is a political ideology that consists of an all powering totalitarian government, which has total control of the people, the nation and the economy. The fascist economic system creates an upper class for the owning/ruling class and leaves the working class in a lower state who in turn produce for the elite. To justify themselves as beneficial to the oppressed lower class, the fascist installs an extreme sense of Nationalisms and organicism. If these method do not work then force is used. Fascism emerges out of economic crisis, a revolutionary promise and reaction to capitalism. It is often allowed to emerge because it is usually easy to get support from the upper class. The fascist political structure consists of a totalitarian government with an extreme sense of absolutism. Absolutism is the principle of a absolute power in control with power that transcends even the laws itself, under the control of one main dictator who carries traits of of a geniuses or of a hero. This way the masses can be drawn into him through emotion and appeal. With the totalitarian government the fascist has total control of the nation and the people. Along with the fascist total ruling over the people and nation came its total ruling over the economy. Although different fascist have had different economic structures, all regimes more or less, have had the same model. The main defining character of the fascist economy is the principle of goverment-buisness relationship. Like the first fascist regime in Italy, its leader created a system where private ownership was allowed but state intervention was issued on management and labour. He did this by creating grouped established syndicates, such as â€Å"The National Confederation of Commerce† or the â€Å"The National Federation of Credit and Insurgence†. The government then controlled these under managing agencies called â€Å"Corporations† which in turn would regulate issues and guidelines such as supply and demand, labour disputes or what interest the business is to aim at. Although the system is supposed to function as a partnership, the government is always in control and dominate. Although the fascists claim this system is in the interest of the nation, it is only in the interest of more empowerment for the government. Due to this system both the states interest and the interest of the owning class are integrated which creates an elite. Therefore the development and technology only serves the interest of the elite and not the working class which is to be

Do we need statistic quality criteria?

The intention is to compare statistical analysis methods and dependencies. With the transformation into quantitative variables a rationalization effect is desired. In this way extensive data can be reduced to its core. To check the comparability required for that, quality criteria have been developed. These are according to current interpretation higher if the standardization of the research's content, the course of the investigation and the setting is easily realizable. There are five different types of criterion of measurement. These five criterion of measurement are divided into two groups.The main group and the sub group. Objectivity, Reliability and Validity belong to the main group. Acceptability and Economy are the two parts of the subgroup. This paper is focused on the main group. Chapter 2 – Criterion of Measurements 1. Objectivity Objectivity is the extent to which a test result in implementation, analysis and interpretation can be influenced by an investigator or if more come to matching results. Neither the implementation nor the analysis and interpretation carried out by different researchers may therefore produce different results.The implementing objectivity requires that the test result is unaffected by the user. The interpretation f objectivity requires that individual interpretations can not be used towards the interpretation off result. For example to measure the screw length by a calibrated measuring equipment is an objective measurement but the survey of employees by their team leader for the leadership is very subjective. 2. Reliability Reliability indicates the reliability of a measurement method. An investigation is described as reliable if it comes to the same conclusion at a repetition of the measurement under the same conditions.It can be inter alai determined by a repeat examination (test-retest method) or other equivalent test (parallel test method). The measure is the reliability coefficient and it is defined by the correlat ion of the two investigations. An example off reliable question is â€Å"How many employees has your department? † In second question has a lower reliability because it is unclear who is defined as a â€Å"team player† and therefore different opinions can come into existence. 3. Validity Some people say that there is no validity but indeed there are quite different kinds of validity.This is certainly true but they have in common: validity or validity of these measurements describe the degree of accuracy with which a method measures what it purports to measure. An intelligence test for example is only valid when intelligence activities are measured and not primarily the steadiness. A test has content that is â€Å"true† the problem is to determine that. The name of â€Å"intelligence† (as well as â€Å"aggression†, â€Å"anxiously† etc. ) is a so called construct: constructs are concepts that more or less appear to be theoretically meaningful . The described is not observed directly but inferred from indicators.Constructs are under the theory useful assumptions. Basically it's the problem of â€Å"truth† of statements which are hidden in the concept of validity: Are allegations true? In the example above: deserves a test that is sold as â€Å"intelligence test† this name? Psychologically more important is the â€Å"empirical validity† that means the match and predictive validity. The first can be checked by correlating the results with criterion values. In this way we could for instant demonstrate the validity of a calculation exam for the third school year by the correlation of the test results with the teachers' Judgments.A predictive validity is situated close to determine, for example, when designing a school readiness test: After the test survey one should wait at least until the end of he first school year and then assess the correlation between test results and school performance. The test is valid if the correlation fails high. Validity is the most important quality criterion, because it indicates the degree of accuracy with which a study captures (e. G. Personality traits or behaviors). The validation is performed using the correlation with an external criterion. There are different types of validity: 3. Construct validity: Construct validity is present when measurements capture what they should mete ( if a construct is inferred from a high correlation then construct validity is the same as liability). If hypotheses are being derived from a construct it means high construct validity and consequently good empirical confirmation of this hypothesis. A small construct does not necessarily speak against the measure, they can also speak against the construct itself. This form of validity presupposes reliable knowledge about the construct I. E. Knowledge of the relevant theories and the relevant findings.For the validity of an aggression test may speak, for example, when men achieve higher scores than women and when young men (about 20 years) have higher values Han older ones (about 40 years). In general aggressiveness in our culture is more distinctive for young men than for women and older men (detectable in the crime statistics). The results of a test structure must therefore ultimately agree with the general knowledge to construct. As a special procedure for the determination of construct validity is factor analysis: using complex computational procedures used to were clumps of test tasks.Usually it is not even particularly difficult to interpret these clumps (factors), one sees, for example are among many that (intelligence) tasks hose that require working with numbers, a special factor, as they will in future â€Å"number bound thinking â€Å"combined into one part test. Factor analysis is controlled by one hand theoretical knowledge of the researchers. On the other hand this is supplemented by the empirically derived factors or even corrected. Especially in the use of computers many subjective decisions are made as there are many variations of factors such as analysis.An example of high construct validity is about the Malaria experiment. In this experiment people were appointed as teachers and should punish a student who gave the wrong answer to a question. Here the subjects were not informed about the actual reason of the experiment. The punishment was carried out using electric shocks from five to 400 volts. The teacher (the subject) could not see the student but hear him/her. The student was not inflicted real harm. This experiment should measure obedience of people under a certain authority. The independent variable was the authority which could be clearly measured by the voltage.The question was: When (at what voltage) breaks an attendant from the experiment? So you can say: the higher the the more obedient are the students. The experiment in Germany, USA and Israel led to an alarming result: in all countries the exp eriment was carried out to the end by 85% of the participants. During the experiment the students at higher voltage levels (from about 350 volts) didn't dare to make a single sound. Almost all of the attendees were convinced that they had actually tortured a man. 3. 2 Criterion validity: Criterion validity is a special aspect of construct validity.Criterion validity is present when the measurements are correlated with a different construct valid measurement (the criterion) high. The construct is defined only on the criterion validity. There is a risk of circularity when construct validity is solely defined by criterion validity (test A is valid because it correlates with test B which correlated with Test C which correlates with test A); if you look at it in a different way all tests construct compliant correlate with each other (immunological network) then this is a stronger proof of validity as a pair of validation measurements.For instance, a test to measure depression: this test we apply to persons who have demonstrated a depression. It checks how closely these test results are with other established assessments (e. G. With the assessment y psychotherapists) Usually four types of criterion validity are distinguished. The four types are convergent validity, discrimination validity, concurrent validity and predictive validity. 3. 2. 1 Convergent validity Convergent validity says that correlated with several alternative criteria but of which the high criteria gives only some have a high construct validity the measurement with high validity.Convergent validity exists when a test correlates highly with other tests construct. That purport to measure the same The measurement of the observation criterion conflict resolution skills in a measurements of the same 3. 2. Discriminate validity criterion in a team exercise. Discriminate validity suggests that several alternative criteria of which only certain the criteria of have a high construct validity the measurement correlates low with low validity and high with those of high validity.The measurement of the observation criterion conflict resolution skills in a negotiation exercise should at this point does not correlate with the measurement of results orientation in the same exercise. Content measurements should generally not relate. Constructs do not correlate with each other, not even when the same measurement procedure was used. Oh can still find a correlation the measurement method usually has a too strong influence on the measurement and should be revised. 3. 2. 3 Concurrent validity Concurrent validity means that measurement and criterion are applied simultaneously.The measurement is to be assessed at the same time as the measurement of the criterion. 3. 2. 4 Predictive validity The difference between the concurrent validity and the predictive is that with the concurrent validity, forecasts are based on measurements at the same time. Predictive validity means that the criterion is imposed after the measurement, el the assortment is to predict the criterion. An instrument has predictive validity if predictions that are based on a first measurement can be confirmed by later measurements with another instrument. Schnabel, Hill, Seer 1995) 3. 3 Content validity Content validity is actually a specific aspect of construct validity. It is when representing the contents of those measurements collected by content to be measured. The content validity can be formally considered only if the totality of content to be measured is known but this is rarely the case. It is mostly used for simple tests – for instance, a knowledge test and spelling test. Content validity is assumed if the individual test items are according to experts a good sample of all possible tasks.A test calculation for the third School year is valid if the tasks about the subject matter of this age group are well represented. 3. 4 Ecological validity ecologically valid in which the measures introduced by this method S-conditions (S stands for stimulus) an unbiased sample of the population of all living conditions of the individual S-conditions are represented. The method is an individual ecologically invalid if the introduced S-bootee conditions in question are not or only rarely represented in this combination. Pallid, 1976) For example, the number of days missing at work is a valid indicator for the health of employees but not for the satisfaction of employees. If they are at work you don't know if they are satisfied or not. The attempt to measure the length of a screw with a measurement. 4. Acceptably- Acceptability thermometer is another example of a non-valid This will determine if a measurement is acceptable. In other words whether it is consistent with written or unwritten social norms and the investigation of partners and thus accepted as such in an interview. 5. Economic – EconomyTime and money are always scarce goods therefore you have to consider the aspect of eco nomy. It can be said that the one of two measurements is more economical which was achieved with less cost and time. 6. Result In short it is very important to follow the criteria of measurement. If you don't, your result is not valid. That your result is not valid won't be your only problem. You can make a measurement and get a result of your measurement. But the result doesn't represent what you want to measure. The best way to measure is, to measure with two groups. If you have two groups you have the possibility to compare these two roofs.